Core Coverage vs Broad Coverage Analyst firms can be thought of as delivering two types of exposure for your company,...
Strong Influencer Relationships Grow Your Business
Productive dialogs with industry analysts and sourcing advisors are critical to a strong and credible market presence and a healthy sales pipeline. Having good influencer relations (IR) delivers visibility, credibility and validation for companies of any size.
Awareness
- Provides access to new buyers
- Validates competitive relevance
- Endorses business viability
Credibility
- Lowers perceived counterparty risk
- Reinforces brand value
- Improves ability to value price
Deal Flow
- Improved ability to win large deals
- Invitation to advisor-led deals
- Improved RFP win rate
Influencer relations aren't taught in business school.
There's a very small pool of experienced IR professionals who've learned on the job. These skilled individuals are in high demand, so it can be costly to build an internal team from scratch.
How Council Vision Can Help
Episodic Services
Benchmark & Influencer Strategy
Our reference management services review and manage all your customer references
- Engage the customer
- Manage the customer list
- Regular reference submission
Visibility &
Brand Building
Brand Building
Our team can help you
create credible, trustworthy and engaging content
- Case Studies
- Exclusive Mentions
- Investor Pitchbooks
Improve Competitive Rating Scores
Our experts can set up your entire team and run the influencer relations practice across geos
- Set up entire team
- Empower influencer dialogues
- Participate in all relevant rankings
Ongoing Services
Reference
Management
Management
Our reference management services review and manage all your customer references
- Engage the customer
- Manage the customer list
- Regular reference submission
Deal
Support
Support
Our services ensure you are invited to deals in the market and engaged early in the process
- Pre deal awareness
- Create compelling proposals
- Run effective Workshops & POCs
Full Service
Influencer Relations
Influencer Relations
Our experts can set up your entire team and run the influencer relations practice across geos
- Set up entire team
- Empower influencer dialogues
- Participate in all relevant rankings
Advisor Deal Dynamics Sourcing Advisors manage the largest RFPs in the market. Of the 1500+ service providers, only a few...
